Merck Supports Thyroid Awareness Week

Friday, July 08, 2016
Merck Supports Thyroid Awareness Week

In collaboration with the Lebanese Society of Endocrinology, Diabetes and Lipids (LSEDL), Merck, a leading science and technology company, announced its support of the 8th International Thyroid Awareness Week (ITAW) by addressing undiagnosed or untreated thyroid disorders in the millions of children across the world, who could be unknowingly living with the conditions.1,2,3


Part of a regional roadshow, an awareness campaign entitled ’Catching the butterflies: spotting the symptoms of thyroid disorders in children’ was launched in Beirut Souk to help parents recognize the most common symptoms of thyroid disorders through two ‘Thyroid Butterfly’ characters: Hypo, a slow growing, tired and sluggish blue butterfly representing the symptoms of hypothyroidism (underactive thyroid gland) and Hyper, a thin, overly active, fidgety pink butterfly, representing the symptoms of hyperthyroidism (overactive thyroid gland).


Hala Sleiman, General Manager Near East, at Merck's said: “Merck is delighted to partner with the LSEDL during the 2016 International Thyroid Awareness Week. Our aim is to ensure mainly that the mother is aware of the disease symptoms, as we believe the women are the key pillar at home to drive healthy families. If the mother suspects that her child is suffering of a thyroid disorder, she should visit a physician and ask for a screening test, which is a simple blood test.”


Dr. Mounzer Saleh, President of the LSEDL emphasised on the importance of this awareness campaign: “Today’s awareness program is very important as it will educate people on thyroid disorder in children and its consequences on the mind and body development if not treated properly at early stages.”


A recent international survey commissioned by Merck revealed that 84% of mothers could not correctly identify the most common symptoms of thyroid disorders which, if left untreated, can have a detrimental effect on a child’s growth, brain development and general well-being.4,5,6


The importance of raising awareness of childhood thyroid disorders among mothers was recently reinforced by results of an international survey commissioned by Merck. Data from 1,600 mothers in 16 countries revealed gaps in awareness in three key areas: testing for thyroid disorders, knowledge of the most common symptoms, and communication between mothers and their child’s physician.


Key findings from the survey show that almost two-thirds (63%) of all mothers surveyed said that their child had not been tested for a thyroid disorder, rising to 85% among mothers who had no family history of the conditions.4 Most mothers were not aware of the symptoms of thyroid disorders, with an average of 84% of those surveyed unable to identify the most common symptoms of hypothyroidism and hyperthyroidism.4


When presented with a list of the most common symptoms, an average of one in five mothers (20%) reported spotting these in their child.4 However, almost half of the mothers that spotted these symptoms (49%) did not discuss them with a physician.4 Overall, almost two thirds (58%) of mothers surveyed said that they had not spoken to a physician about thyroid disorders.4 This percentage rose steeply to 84% among the mothers who had no family history of thyroid disorders.4


The awareness campaign is set to be launched simultaneously in Iraq, Jordan and Iran in collaboration with medical societies from each country.




  1. Ford G and LaFranchi SH. Screening for congenital hypothyroidism: A worldwide view of strategies. Best Pract Res Clin Endocrinol Metab 2014; 28:175-187
  2. Cappa M, Bizzarri C, and Crea F. Autoimmune Thyroid Diseases in Children J Thyroid Res 2011; 2011: 1-13
  3. Counts D and Varma SK. Hypothyroidism in Children. Pediatr Rev 2009; 30:251-258
  4. International market Research Survey commissioned by Merck, February 2016
  5. Child Growth Foundation. Thyroid Disorders A Guide for Parents and Patients Available at: Last accessed April 2016
  6. Bursell JDH and Warner JT. Interpretation of thyroid function in children. Paediatr Child Health 2007; 17:361-366
  7. The Thyroid Foundation of Canada. Thyroid Disease in Children. Available at:                      Last accessed April 2016
  8. Rovet JF. The role of thyroid hormones for brain development and cognitive function. Endocrin Dev 2014; 26:26-43
  9. Bettendorf M. Thyroid disorders in children from birth to adolescence. Eur J Nucl Med Mol Imaging. 2002; 29 Suppl 2: S439–S446
  10. British Thyroid Foundation. Your Thyroid Gland. Available at: Last accessed April 2016
  11. NHS. Underactive thyroid (hypothyroidism). Available at Last accessed April 2016
  12. NHS. Overactive thyroid (hyperthyroidism). Available at accessed April 2016


Do you remember when you joined Twitter? I do! #MyTwitterAnniversary
Fri Apr 05 06:03:36 +0000 2019
RT @JHaddadOfficial: #أنا_هيك قوية لأني حرّة حرّة لأني حقيقية حقيقية لأني لا أقولب نفسي لأرضي المجتمع. #أنا_هيك قراراتي مِلكي كرامتي حقّ…
Mon Dec 17 09:36:14 +0000 2018
@YazbekWehbe Hahahaha منيحة 👍
Tue Nov 13 05:05:36 +0000 2018
I used Shazam to discover Big In Japan by Alphaville.
Sun Nov 11 14:04:11 +0000 2018
RT @JLo: December 2018 @InStyle
Fri Nov 02 05:42:16 +0000 2018
A single 90-minute session of #Bikramyoga can help you burn up to 1000 calories, which is just as good as various o…
Tue Oct 16 04:59:23 +0000 2018
@gabylteif_MCD نعم، للأسف السوشيل ميديا تزيد وحدتنا وليس كما يقال"it connects ppl” ! #ملكة_الشاشة @gabylteif_MCD
Thu Sep 27 17:03:34 +0000 2018
RT @marieclaire: Queen Elizabeth's Cousin Will Become the First Royal in History to Have a Gay Wedding
Tue Jun 19 03:30:09 +0000 2018
RT @Cristiano: Vamos família!👍🏽🇵🇹
Sat Jun 16 16:34:06 +0000 2018